CELLUCITY BRAND REFINEMENT
South Africa’s leading mall-based cellphone store chain, Cellucity, required a brand refresh to position itself positively for the future. A new brand strategy resulted in a logo upgrade and a comprehensive visual identity development, which in turn resulted in design and messaging improvements to their monthly catalogue and mall-based billboards. But wait until you experience […]
GLC BRAND REFRESH
GLC, a subsidiary of Lufthansa Airlines and an expert in remote aviation services, required a complete brand overhaul to keep them relevant on the global aviation stage. Brandright delivered a top-to-toe solution resulting in a future-fit brand ready to take to the skies.
UCT ONLINE HIGH SCHOOL ATL
Innovators and disruptors in digital learning, UCT Online High School, asked Brandright to help them refine their brand essence resulting in the line, “Get ahead. Stay ahead”. Informed by a Communication Strategy, we took this refined brand messaging to the South African market via an integrated campaign led by some standout radio advertising.
