JEEVES DESIGN
Global leaders in heated towel rails, Jeeves, asked Brandright to progress their visual identity resulting in multiple magazine adverts, brochureware and a new website.
DATAFREE LAUNCH
We were asked to support an Australian tech company, Binu (which later become Datafree), launch a new mobile data-efficient platform within the South African market. We developed the brand strategy, visual identity, website and multiple advertising campaigns, resulting in over $7m of initial investment. We also launched their Moya app (like WhatsApp but without data […]
FRANKLEES LAUNCH
Siya Kolisi and Tim Whitehead asked us to develop a quality men’s underwear brand from scratch. We delivered the brand strategy, visual identity and primary distribution channel, their e-commerce website. Franklees has become a household brand name, secured retail presence within Cotton On stores nationwide and extended into women’s underwear and men’s socks.
HOUSEME LAUNCH
We were briefed to launch start-up and PropTech disrupter, HouseME, into the South African market. We owned the full marketing discipline and over the period HouseME raised R30m in funding, scaled to 1000 landlord leases under management, experienced a cost–per–acquisition drop of 60% and their CEO became a sought-after industry commentator.
